Enjoy Full HD 1080p picture quality even in 3D5, plus incredible motion clarity during fast-action sports, movies and games with the Sony® HX729-Series LCD LED HDTV. Instantly access must-have entertainment on your terms including movies, TV episodes, videos, music and more. You also get new apps delivered automatically - so you're selection is never outdated and you are always connected to the best entertainment.1 Exclusive X-Reality™ PRO technology which improves the picture detail in everything you watch, from low-resolution web videos to your favorite Blu-ray Disc™ movies. Each pixel is analyzed and perfected for optimal color, contrast and sharpness.
Internet Streaming & ConnectivitySony Internet TV: Get instant access to must-have entertainment, including thousands of hit movies, TV shows, music choices, online videos and games.1 Plus get new apps delivered to you automatically, so your selection is never outdated and you are always connected to the best entertainment.
Skype™ Ready: Easily connect to family and friends live on your HDTV wherever they are with Skype! Enjoy free high definition Skype-to-Skype video calls from the comfort of your living room. Simply attach the Sony® compact microphone/camera (required, sold separately) and see your friends on the big screen - it's unlike any experience you could get on a PC. 2 (Coming Soon)
Integrated Wi-Fi®: Conveniently stream entertainment straight from the Internet and from your home network using the built-in Wi-Fi®..1
DLNA® Streaming: Access and share photos, videos and music on your TV by streaming them from compatible DLNA® device like your PC or Playstation®3 system.3
X-Reality™ PRO EngineEnjoy Sony's best picture experience no matter what you're watching. Sony's X-Reality™ PRO engine brings out incredible detail through multi-frame, pixel-by-pixel analysis of each scene. You will see optimal color, contrast and sharpness including in low resolution web videos.
See It All in 3DEnjoy incredible depth and a sharp, Full HD 1080p picture from the leader in 3D technology.5 (3D Active Glasses required, sold separately)
Motionflow ™ XR 480Experience motion clarity from the combination of LED backlighting and high frame-rate technology. See smooth motion during fast action movies and sports. Sony's Motionflow XR 480 technology reduces blur caused by quick camera movements, enhances image sharpness, and overall creates a clearer picture.
Dynamic Edge LED BacklightExperience enhanced picture quality and contrast with local dimming technology. It sharpens image contrast giving an amazingly crisp picture you can see. The backlight system allows for a more environmentally friendly television than traditional CCFL-tube TVs.
Presence SensorSave energy when you're not around. The television's built-in motion sensor has the ability to scan the room and detect movement. If the sensor detects no movement it automatically turns off the picture leaving only sound. After more time and no movement, the TV turns itself off minimizing any unnecessary power draw.
Ambient SensorIncredible picture in any lighting. The built-in Ambient Sensor automatically adjusts the TV's color and brightness based on the room's lighting conditions giving you a natural looking picture.
Navigation Made EasyEnjoy an easy-to-use menu that allows you to navigate additional content or adjust the picture settings while watching your favorite program.
Media Remote App.Download the free Media Remote app and use your iPhone® or Android™ phone as a versatile remove control with full QWERTY keyboard. 4
Faster Start-UpQuick Start & Viewing feature enables this Sony television to go from "OFF" to "ON" 2-3 times faster than previous Sony televisions.
USB Photos, Videos & MusicShare your photos on the big screen or listen to your favorite music. Simply connect your digital camera, USB-enabled MP3 player, or USB storage device directly to your HDTV's USB input.
Deep Black PanelEnjoy excellent contrast and crisp picture.
BRAVIA® Sync™ CompatibleConveniently operate and control other BRAVIA® Sync™ compatible devices - including BRAVIA® HDTVs, Blu-ray Disc™ Players, surround sound systems, Handycam® camcorders and Cyber-shot® digital still cameras, all with one remote control when connected via HDMI.
Footnotes
1. Broadband speed of 2.5 Mbps recommended (10 Mbps for HD). Content subject to change and may require fees. Wireless connectivity requires 802.11 home network (802.11n recommended).
2. Broadband speed of at least 2.5 Mbps recommended (10 Mbps for HD). Content subject to change and may require fees. Wireless connectivity requires an 802.11 home network (802.11n recommended). Skype requires firmware update and CMU-BR100 camera sold sep (expected availability summer 2011). Subject to Skype's terms and conditions.
3. Requires 802.11 home network, and content stored on a DLNA® compliant device.
4. Media Remote capability requires TV firmware update, expected Spring 2011,and devices connected to the same wireless home network.
5. Requires 3D content, 3D player, HDMI® cable (at least 10.2 Gbps) and 3D active glasses sold separately.
6. Dynamic contrast ratio compares the luminance of a 100 IRE (white) signal with that of a 0 IRE (black) signal. When the TV receives a 0 IRE signal the backlight is turned off and the luminance measurement is 0.00 cd/m2. The resulting dynamic contrast ratio is infinite.